Artem Viter's profile

Logo and branding for a burger restaurant




About the restaurant

Bun & Beat is a premium burger joint in downtown Montreal. An atmospheric and modern restaurant that specializes in preparing delicious burgers from natural products.

The talented chefs have created a menu that includes regular and vegetarian burgers with the addition of falafel or soy patties.








Corporate colors were chosen after analyzing the psychology of colors and studying their impact on the overall perception of the brand. The main goal of the created design was to convey the youthful style and atmosphere of happiness, freedom and security.





 


So I chose these colors: Green is the color of life, renewal, nature and energy. It inspires growth, causes happy emotions, promotes creating a pleasant feelings of security and safety. 

Blue is perceived as a calm and strong color. It is designed to relax and bring a feeling of peace and harmony.  Yellow is the happiest color on the spectrum and represents warmth, optimism and joy.








The main idea of ​​packaging design is that each of them is individual. In this way, it will be easier to understand which burger is where. To avoid accidental confusion. Classic burgers are in blue packaging and vegetarian ones are in green.







Thank you for your attention! 

My contacts: 

E-mail: artem08032020@gmail.com
Instagram: vitter.design
WhatsApp: Artem Viter



Logo and branding for a burger restaurant
Published:

Owner

Logo and branding for a burger restaurant

Published: